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Education, dating and e-commerce startups in full force at NY Tech Day

By Dennis Clemente

Last April 25, New York had its biggest NY Tech Day ever with an audience that is triple its size from last year and exhibitors from education, dating and e-commerce industries showing up in full force. All in all, about 10,000 people trickled in to hear from more than 400 startups and not-so-recent startups at the sprawling 75,000-square-feet Pier 92, with majority of them based in New York and its boroughs.

Startup founders talked to everyone who cared to listen.
There was Paul Canetti of MazDigital.com, formerly of Apple, who offers a publication app with no programming required. “Now, the magazine industry need not bother with the million-dollar cost of coming up with their own magazine app if they can use our app system.”
Would it save and even make magazines thrive? That remains to be seen.

There were about a dozen education sites and apps for both young and old—and those looking to transition to another career. Moocdom.com aims to give professionals the chance to upgrade their skills.

Across from each other were MeeGenius.com and Kitukids.com. Founded in 2010 Wandy Yeap Hoh and David Park, MeeGenius digitizes children’s stories in audio playback, whereas the latter, founded by Daniela Arredondo, comes in video format. Both think they can co-exist in the marketplace.

For adult learners, Mediabistro.com and General Assemb.ly talked to everyone interested in their short courses and workshops, which range from the marketing kind (social media marketing) to the startup and programming kind, for those not yet familiar with them.

Learning another language took another dimension with Smigin.com. Susan O’ Brien demonstrated the app’s interactive capabilities; they’re developed as videos and games.

Sites for the romantically inclined abounded. InkedMatch.com is about online matchmaking for tattoo lovers; Cheekd.com is still doing the online matching in reverse; Datenight.is for couples who need dating ideas and Parlor.me dares you to start phone conversations with strangers.

Asked about how she is going to compete against all the other dating sites, Lori Cheek of Cheekd.com raised her hand in a triumphant gesture. “I’m in it to make it!” Cheekd.com was featured in The New York Times sometime back.

To look great in those dates, DietBet offers a unique app game—you lose weight you win money. To begin, everyone puts money in a pot. You’ve got four weeks to lose 4 percent of your starting weight. Whoever hits their 4 percent goal is the winner—and splits the pot.

And for those looking to give special gifts, there’s Egifter.com for those must-have coupons, Giftivo.com, which bills itself as a “smart gifting engine,” and Danggle.com, with the most unique gifting idea—“social gifting for yourself.” You go to the site, post your lusted-after item, let your friends chip in, and get the money to buy it.

Those looking to make skilled, trade and household services easier to find were also in attendance: Handybook.com, Servicerunner.com and Myclean.com aim to fit every possible need outside of IT. Finding IT professionals is an entirely different challenge. For even the best recruiters, like TheLadders.com and Landover.com and the new ones like SoundAdvice.jobs, it must really feel like looking for a needle in the haystack with startups mushrooming everywhere. Some e-commerce sites like Bonobos.com and media companies like Medialets.com also used the event for their tech and marketing recruitment efforts.

Not all startups were for necessarily for consumers. Carlos Carbonell and Mat Gaver of JustEcho.com, a digital agency with emphasis on mobile innovation, launched their new company, EchoTime at the event. “It makes time tracking affordable and fun for employees to fill up.”

There were some physical devices, too—and they’re both made from Brooklyn. Solidoodle.com demonstrated its 3D printing machines which sold for $499. Set to launch this year, Bitponics.com offers a real-time sensor data that allows you to manage your garden from any web browser.

For those who want to start their own online businesses, start getting crowdfunded at Seedinvest.com or Indiegogo.com who were also in attendance. But if you can fund the business yourself like Afzal Faroroqui, owner of Rentagizmo.com, then we should also see you in next year’s tech startup event.